Principles of Web Design Part III

C. Consistency

Consistency makes visitors feel comfortable because they can surf the site with ease. When a visitor opens a web page that consistently, he will immediately know where to go and he also knew that was where.

Consistency can be applied toat the margins ,layout , fonts , colors ,and especially navigation . Navigation should be the same between one page to another page. The use of letters should only be one to three species, while for the color, use three to four. Use a consistent graph could accelerate the appearance of the other pages because the browser is displaying graphics, the browser will store temporary (cache) graphics information on a disk.

Consistency is very effective for brand building company. Brand is not just a logo, but a set of attributes, including logos, slogans, colors, and emotional qualities associated with the company and product services. These attributes provide the identity and personality of the individual, organization, or company.

I think enough in this section, and will continue on Principles of Web Design Part IV

Posted in: Web Design - BAB II